There’s a lot of canned marketing speak floating about – especially from consultants. It’s hard enough to trust an outsider to come inside, without having to read through the jargon.
So here’s the pt. from us: we believe that what many clients need is a strategic-thinking, well-spoken doer that won’t irritate the natives and will get the job done, with as little hand-holding as possible. This may seem abrasive and a gross oversimplification, but we’ve found this to be true time and time again in all types of projects – from research to events to interim marketing director positions.
We pride ourselves on being that someone that can infiltrate the system, objectively digest data, set goals, take charge, align multiple internal agendas and move things forward – including the proverbial needle.